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NBC News
2:5811/28/24
News

Texas family who sold tacos from their home now in Michelin guide

11/28/24
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The Cortez family, originally selling tacos from their driveway due to a family member's injury and job loss, transformed their business into a successful brick-and-mortar restaurant. Their restaurant, Birrieria e Taqueria Cortez in Fort Worth, Texas, was awarded a Michelin recommendation, a significant achievement considering their humble beginnings and lack of prior restaurant experience. The family's story embodies the American dream and illustrates how determination and perseverance can lead to success.

Family Business & Michelin Recognition

00:00:19 Rogelio Cortez Jr., a former commercial roofer, began selling his mother's menudo from their driveway after a back injury left him jobless. With his family's support, including his father emptying his retirement savings to buy a food truck, they expanded their business and opened a restaurant, Birrieria e Taqueria Cortez. Despite no prior restaurant experience, their delicious food attracted customers and, surprisingly, the attention of Michelin, resulting in a recommendation in the Texas guide.

From Driveway to Michelin

00:02:15 The Cortez family's journey from selling tacos from their driveway to achieving a Michelin recommendation is a testament to their hard work and resilience. Their success, achieving a '1 in 1,000,000' recognition, is a remarkable achievement, demonstrating that dedication and quality can bring about significant success even in the face of adversity.